Reflections and What's to Come...
Ok real talk…this is a hard blog for me to write. On my content calendar this was listed as “BIDE Recap Post” but, based off recent events, I’ve had to pivot the content quite a bit.
I’ll start by stating the obvious: Things have changed so drastically in the past month that it’s hard to know where to start. In the wake of the Covid-19 pandemic, social distancing ensued, events were cancelled, business temporarily shuttered and we’ve been ordered to “shelter in place” for the foreseeable future. It’s been a lot to process for me personally but also as an entrepreneur and business owner, I’ve been forced to face some pretty harsh realities I never even imagined a few weeks ago.
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Cycle for Survival 2020
For the past four years, I’ve been participating in Cycle for Survival. For those of you who don’t know, it’s an annual fundraiser owned and operated by Memorial Sloan Kettering Cancer Center, and the leading a nationwide movement to beat rare cancers. Since its inception in 2007, Cycle for has raised more than $208 million and counting.
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BIDE Market Returns
For those of you who don’t know, BIDE Market is Chicago’s first luxury sustainable shopping experience. With hand-selected vendors across a variety of sectors, BIDE showcases the best of sustainability from Chicago and beyond. The entire market is vegan, cruelty-free, eco-friendly, and zero waste, while still serving up Chicago's finest sustainability guidance, clothing, accessories, beauty products, children’s items and homewares.
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Gifts That Give Back
It’s that time of year again…the season of gifting is upon us and with that, comes a whole slew of gift guides in the PR world. I’m taking a different approach this holiday season and making an effort to gift more consciously this time around.
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What I'm Thankful For
This time of year, I get pretty sentimental…so, at the risk of being super cliché, I thought I would do a little blog post to highlight what I’m most thankful for this holiday season.
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Welcome Equilibria!
I have some very exciting news to share that I’ve been holding out on for quite some time but, now that we’re officially up and running I can share the news… I have a new client in the ever-growing MBPR family: Equilibria!
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Lena Rose Grand Opening
Last week, we celebrated the official grand opening of the Lena Rose Day Spa. Located in Lincoln Square, the new location nearly doubles the size of the first location, including two treatment rooms, a dedicated classroom for workshops and events, a relaxation area complete with a cozy café and an expanded retail experience. The Lena Rose Day Spa offers the current menu of services in addition to new body treatments including energy work, body scrubs, body wraps and much more.
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Move Mountains Gala
This past week I hopped on a plane for a very quick 24-hour trip to NYC to see some of my breast friends (pun intended).
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Breastie Updates!
One of the greatest things that has happened to me in the past few years since my diagnosis has been meeting and becoming a part of the Breastie community. These amazing women continue to amaze me with their strength, passion and positivity despite having been dealt a rough hand. And, after becoming more and more involved with them this past, I’m thrilled to announce some exciting news…I’m officially joining the team as a Breastie Ambassador for Chicago
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The Debut of BIDE Market
But just like that, BIDE Market was born. It took countless hours of planning, brainstorming and research, but slowly but surely, the ideas started coming together. The cool thing is, the more we reached out, the more positive reinforcement we received. Everyone was so encouraging, expressed how needed this was and how excited they were to be a part of it. BIDE was becoming real and we knew we were onto something big.
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Client Happenings - Yellow Conference
This past week, I had the opportunity to attend the Yellow Conference along with MISSIO Hair. For those that don’t know, Yellow conference is a conference for women working hard to make the world a better place. The event brings entrepreneurs, business owners and creatives all in one place for two days of inspirational speakers, workshops etc.
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Lena Rose Expands in Chicago
Last month I posted the news about welcoming Lena Rose to the MBPR family and we’ve been off to quite a busy start! I alluded to the fact that I’ve have exciting updates from the brand and I’m thrilled to announce Lena Rose is expanding in Chicago!
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MBPR is Growing!
I’m thrilled to announce the newest client in the MBPR growing family: Lena Rose Beauty!
For those who don’t know, Lena Rose is the first green beauty boutique and spa in Chicago, focusing on vegan, non-toxic, “farm-to-facial” services and products that are 100% safe for your body.
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Client Happenings: Exchange312 Events
It’s been a few months since we officially opened Exchange312, so I thought I’d take some time to share a little about the events we’ve been hosting lately.
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Announcing BIDE Market!
Ok, I’m pretty excited to share some pretty big client news that I’ve been hinting at for a while now…
A few months ago, when Parisa and I first met for coffee, she told me about her dreams of creating her very own artisan market. As she explained to me, she had been a part of a lot of markets for Town & Anchor and, although it was always been something she enjoyed, the waste, the unnecessary plastic, and the lack of curation for brands sharing the same values and mission, left her wondering if there was a better way.
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Client Happenings: Ignite Forums
I’ve shared a bit on here about Ignite’s community that I’m a part of and this week, I wanted to delve a little deeper into some of the themes and topics we’ve been getting into…
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New Client Updates!
While I frequently post about the amazing client events and happenings we have going on over here in MBPR land, I realized I haven’t just done a quick update on some of the latest clients I’ve brought on board in the past few months! So, without further ado, here’s some of the latest news…
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Client Happenings: Ignite Community
Last Wednesday, I had the opportunity to attend an event with Renetta McCann, the Chief Inclusion Experience Officer of Publicis Groupe, for a “Candid Conversation” experience as part of the Ignite Community (more on that below). Recognized as one of the leading innovators and most influential executives in the advertising, marketing, and media industries, Renetta shared a refreshingly honest look at what we can all do to learn, change, and grow on our personal and professional journey.
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Client Happenings: Darling Dinner
One of my favorite things about working in PR is when I find an opportunity that is such a perfect alignment for my clients. The recent Darling Dinner in Nashville was one of those experiences and I had the pleasure of attending on behalf of MISSIO Hair.
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Client Happenings: Preview of Exchange 312
I remember my first meeting with the team at ESP Presents…our half hour meeting quickly turned into a 2 hour conversation and tour of what would eventually become Exchange. Now, let me be clear, it was essentially a pile of rocks but, as Matt and Sarah toured me around the space, their energy and excitement filled the huge empty room and I could see their vision for what this space would become.
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